Via Technology
Val is a visionary leader and systems expert, helping service industry leaders build future-proofed businesses that work smarter, harder, and more efficiently. With a bold and actionable approach, she guides organisations through digital transformation, operational diagnostics, and people-first technology adoption, unlocking growth in performance, profit, and culture.
Originally from Italy and now based on Queensland’s Sunshine Coast, Val brings warmth, curiosity, and a passion for detail, turning complexity into clarity. Through her work with Via, she empowers teams to embrace systemised, human-centred solutions that make change practical, empowering, and surprisingly seamless.

Val Coin
Via Technology
linkedin.com/company/viatechnologyau
www.viatechnology.com.au
About the Company
How To Systemise for Scale: Better Business Without the Chaos, with CEO Val Coin of Via Technology
What happens in this episode?
Join hosts Jazmyn and Dan on The Business Game as we unpack how to scale without spiralling into chaos. Our guest, Val Coin – digital transformation specialist, change management strategist, and co-founder of Via Technology on the Sunshine Coast – shares a human-first playbook for building smarter systems that actually work in the real world. Expect strategy, psychology, and practical tools you can use this week.
In this episode you’ll discover:
- How to spot the early clues you’re scaling chaotically—and what to fix first
- A simple readiness checklist for transformation across people, process, and platforms
- Why most transformations stall, and a people-first approach to drive adoption
- The balance between automation and human touch in service businesses
- Mindful leadership tactics for trust, focus, and change resilience
- How to run operational diagnostics to find (and close) costly inefficiencies
- Via Technology’s step-by-step approach to redesigning broken systems
- Rapid-fire insights: biggest myths, favourite productivity tools, and traits of great change leaders